Apple Bests South Korea's Samsung In New Customer Satisfaction Survey
July 2, 2013
Apple's iPhone ranks No. 1 in customer satisfaction in South Korea, which just so happens to be the home of Samsung. The distinction is based on a survey of 44,168 smartphone owners, according to Naver.
According to the report, Apple has a satisfaction rating of 52 percent. This compares to Samsung’ 50 percent. South Korea’s LG received a 46 percent satisfaction rate in the same survey.
Being ranked No. 1 in customer satisfaction isn’t new to Apple. Earlier this year, the iPhone won J.D. Power’s customer satisfaction survey for smartphones for the ninth year in a row. In April, the iPad grabbed J.D. Power's top spot for tablets for the second year in a row.
Samsung recently released the Galaxy S IV. Apple is expected to announce the so-called "iPhone 5S" and a budget phone later this year.
For more information, see: Samsung And Android Continue To Sizzle As Apple Loses Market Share In Europe, Samsung’s Smartphone Revenues Outshine Apple In The First Quarter Of 2013, and Apple Is Having A Hard Time Saying Goodbye To Samsung As A Parts Supplier.
