September 28, 2013
With just a few days to go before the concert series ends, Apple has just posted a new YouTube video highlighting some of the best "Moments" of this year's iTunes Festival. The 76-second video, embedded below, shows the palpable excitement of both the spectators and the performers, which include such music industry heavyweights as Sir Elton John and Lady Gaga. The new video is actually similar in tone and composition to the clip shown by Apple during its iPhone media event last Sept. 10, which features the performance of Lady Gaga, the festival's first headliner. The video concludes with the following tagline, which is also included in its description on YouTube: "60 great artists. 30 amazing nights. Live and free on iTunes." If you can't see the video embedded above, please click here. First held in 2007, the iTunes Festival is an annual Apple-sponsored music festival that features more than 60 performing acts and runs every night in September at The Roundhouse in London. Tickets to the festival are not available for sale. Rather, they are given to competition winners only in certain countries, including the U.S., Australia, Brazil, Canada, Europe, Japan, Mexico, and the U.K. According to Apple, 20 million people applied for free tickets to this year's event, whose final three nights are scheduled to feature performances by John Legend, Justin Timberlake, and Katy Perry. All performances are available to watch on iTunes, on Apple TV or in the iTunes Festival London 2013 app for iPhone, iPod touch, and iPad.
iTunes Festival London 2013