Zynga Announces Three New Mobile-Focused Titles
by Brent Dirks
March 3, 2014
In an ongoing pivot toward a mobile-first strategy, game developer Zynga has announced three new titles coming soon - FarmVille 2: Country Escape, the New Zynga Poker, and New Words With Friends.
Clive Downie, Zynga’s COO, detailed all three titles in a blog post.
FarmVille 2: Country Escape brings the enormously popular franchise to mobile devices. The social experience of the title has also been rebuilt, allowing players to socialize on their own or with friends. And a first for the franchise, the game can be be played without an Internet connection.
The company’s popular Zynga Poker game is also getting a new look. Here’s more about that revamped title:
We are going back to our roots in social and players will find that the New Zynga Poker delivers entirely new layers of social, making it easier for you and your friends to join the same table and instantly connect. We know that getting into the action quickly is important to you, so we rebuilt our Poker game from the ground up to get you to the fun faster. Using breakthrough technology, the New Zynga Poker responds and learns as you progress, automatically adapting to your skill level and placing you at a poker table that matches your level, gameplay patterns and preferences.Finally, the popular iOS game Words With Friends will be rebranded as New Words With Friends. Zynga is finally adding the pictured dictionary functionality that will allow players to build their vocabulary with definitions and even audio pronunciations. It will also feature a new Player Profile Feature with detailed stats. The title will carry over current games, opponents, and game histories from the current app. Zynga has also been busy with some acquisitions to help its mobile strategy as well. Back in January, the company purchased Clumsy Ninja developer Natural Motion for more than $500 million.
