June 30, 2014
Apple has just launched its iPhone "reuse and recycle" program in Italy, allowing iOS device users in the country to trade in their old smartphones in exchange for discounts on new handsets. Apple first launched its iPhone trade-in program in the U.S. in August last year and in Britain shortly after. It was then expanded to Canada in March and in Germany in April. And now, it has arrived in Italy. As first reported by 9to5Mac, the availability of the program in Italy is indicated by a new panel in the Italy Apple Store listings in the Apple Store app for iOS. It offers customers in the country up to €220 (around $300) off the price of a new iPhone 4S, iPhone 5c, or iPhone 5s when a qualifying older iPhone model is traded in at Apple retail stores. However, as we've previously noted, "while convenient, Apple’s iPhone trade-in program doesn’t offer customers the best deals going for used smartphones." Instead, we here at AppAdvice recommend checking out our annual iPhone Trade-In Guide, which compares iPhone trade-in prices from Apple with the best deals from popular "recommerce" service providers such as Gazelle, Glyde, and NextWorth. The AppAdvice iPhone Trade-In Guide is published each year in September, in time for the launch of Apple's next-generation iPhone models. This year, Apple's so-called "iPhone 6" is expected to be launched in September in two sizes: a 4.7-inch model and a 5.5-inch one.