Apple's new TV ad highlights 'Voice Text' feature of iPhone 6 and iPhone 6 Plus
Apple has debuted another TV ad for the iPhone 6 and the iPhone 6 Plus featuring the voice-over duo of Jimmy Fallon and Justin Timberlake, just a couple of days after the release of two other such ads.
The new ad, titled “Voice Text,” highlights the voice messaging feature in iOS 8, which powers Apple’s “more powerful than ever before” flagship smartphones. Voice messaging in iOS 8 lets users touch and hold the microphone button in the Messages app to record their message, and then simply swipe up to send it.
In the ad, the comedian Fallon points out that the voice messaging feature is great “especially with things that don’t normally work with regular text, like sarcasm.” The singer Timberlake then notes that it’s also great “if you want to sing a message.”
Finally, Fallon demonstrates that voice messaging is helpful for communicating words that are hard to spell, as in: “Tell the McDonahaneys that we can’t go camping because our exchange student, Thelonius, has arachnophobia, which is a shame because we prepared a smorgasbord of charcuterie for his bicentennial jamboree.”
Check out the ad below:
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“Voice Text” comes just a couple of days after the debut of the Fallon- and Timberlake-narrated “Reservations,” which highlights Continuity calling, and “Gamers,” which showcases A8-powered gaming with the mobile MOBA Vainglory for iPhone.
Fallon and Timberlake were first heard promoting the iPhone 6 and the iPhone 6 Plus in “Duo” and “Health,” about Apple’s health-focused app. They were then featured again in “Huge,” showing that the new iPhones are “bigger than bigger,” and “Cameras,” touting the devices’ significantly improved photo and video capabilities.
