Incipio's expansion continues with Incase acquisition
Incipio is taking over the world. Well, the world of iOS accessories, at least. Because following a string of recent acquisitions (including, back in June, ClamCase), Incipio has confirmed that it has just bought Incase, the maker of several popular lines of iOS device cases and bags.
Incase is a company I’ve liked for a long time, and, along with Incipio, it’s one of the few accessory companies you can count on to produce exceptional-quality products for the iPhone, iPad, iPod touch, and Mac. That’s why today’s information is such good news: Incase is indeed joining Incipio’s growing family, though it’ll continue to operate as a separate company and as a stand-alone brand.
Andy Fathollahi, founder and CEO of Incipio, said:
I’ve always admired the brand for their exceptional products and impeccable curation. Over the years, Incase has continued to maintain a strong position within the market, and by doing so they’ve been able to create a cult-following of loyal brand advocates. The acquisition of such a coveted brand is of great significance to me and the rest of the team here at Incipio. Both brands stand for quality and protection and with Incase as part of the Incipio family, we will be able to strategically place the Incase brand alongside our portfolio of owned and licensed brands to maximize category performance.
So, what does this mean for Incase? As a separate company, Incipio’s acquisition means the Incase team will have the support (and financial backing) to pursue its brand through further product developments. As such, we can expect more releases from Incase in the coming months and years, which is great to hear.
Incipio + Incase.
Of course, we’ll keep you updated with further developments from Incase as we receive it.
In the meantime, you can browse through Incase’s product catalog by clicking this link. I bought an Incase backpack about five years ago, and it’s still the backpack I use every day.
