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Lenny Liang
About

Lenny Liang

Thanks for reading. It is a great privilege to be here and to write for you. Please feel free to e-mail me at leonard@appadvice.com with comments, questions, or complaints, or if you wish to engage in some app conversation. If you want to learn more about me personally, you can check out my website at lennyliang.com or follow me @lsliang2001.
Latest from Lenny
Free Magazine Charges Subscription Fee And Gives It To Charity

Free Magazine Charges Subscription Fee And Gives It To Charity

TRVL free Travel Magazine had a dilemma. It was a well-regarded iPad-exclusive magazine. Management knew that Apple Newsstand would do wonders for their readership. At the same time, due to its software partner, it could not get on Newsstand without offering a paid subscription, and they did not want to charge their readers.

Lenny Liang
Know Where To Be With Hotlist

Know Where To Be With Hotlist

The key to Hotlist's success, as with other social networking services, will be determined by the people that use it. Hotlist may eventually revolutionize the way people plan their events, but until more of my friends use it, I'll stick with email, texting, and the traditional phone call.

Lenny Liang
Umami: Does The Sizzle Match The Steak?

Umami: Does The Sizzle Match The Steak?

Umami is one of the five basic tastes, along with salty, sweet, sour, and bitter. It is commonly referred to as “savoriness” and is associated with delicacies, such as meat. Today, Umami is also the name of a second screen app, which hopes to elevate television-watching in the same way that taste transforms the simple act of eating into a dining experience.

Lenny Liang