The iPhone 6 Plus is gaining popularity in China, which spells great news for Apple
Now that Apple finally seems to be able to meet demand for the new iPhone models, the larger iPhone 6 Plus is quickly growing in popularity. That’s according to a new report from AppLovin.
Buyers in China especially seem to be gravitating toward the iPhone 6 Plus. In a one-month period from late last year to Jan. 7, usage of the iPhone 6 bested the iPhone 6 Plus by only a 60 percent to 40 percent margin.
And the firm said that the actual iPhone 6 sales ratio in China could be approaching 55 percent for the iPhone 6 and 45 percent for the Plus.
During the same time period in the United States, the iPhone 6 Plus also gained some ground and accounted for a 25 percent usage ratio compared to 75 percent for the iPhone 6 Plus.
With the dial slowly tilting to the larger handset, that should mean an even better bottom line for Apple. Some analysts estimate that profit margins for the iPhone 6 Plus are up to 61 percent higher than the iPhone 6.
Apple is set to announce its earnings for the first quarter of FY 2015 at 5 p.m. EST on Tuesday, Jan. 27. The results will cover the important holiday shopping period.
Many analysts expect Apple to have a record setting quarter, thanks to massive sales of the iPhone 6 line.
My colleague, Bryan M. Wolfe, recently discussed some numbers to consider ahead of the earnings call.
For other recent news see: An industry expert discusses Apple Watch pricing, features and the possibility of a buyback program, Ahead of rumored Beats Music relaunch, Apple acquires music analytics startup Semetric, and To compete with the Apple Watch, TAG Heuer has to drop the ‘Swiss Made’ label.