Do Button allows users to create a virtual button to do a singular task. For example, one button could turn your Nest thermostat to 68 degrees, while another could turn on your Philips Hue lights. With Do Button, you can define up to three buttons at a time, and also add these to the iOS Notification Center using a “Today” widget.
First introduced in 2013, IFTTT (now IF) allows you to automate various tasks that you can do with online services. Users simply create “recipes” where if one condition happens, it triggers another.
Releasing Do Button, Do Camera, and Do Note, seems like a great idea. Unlike the all-in-one IF app, these serve specific purposes. This could open up the IFTTT ecosystem to new users.