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Could we hear more about the Apple Watch in less than 3 weeks?

Could we hear more about the Apple Watch in less than 3 weeks?

That iThingy You're Wearing
February 4, 2015

All of our questions about the Apple Watch could be answered by the end of this month. According to, Apple is planning for a special media event on Tuesday, Feb. 24 to discuss the new wearable and possibly the new 12-inch MacBook Air.

While that’s a bit surprising, especially considering the Apple Watch won’t hit the market until sometime in April, the site says it could be possible for a few reasons.

That would give developers time to fully tweak their apps knowing all the final specifications of the device. It also lines up with previous rumors saying Apple asked a number of high-profile developers to submit their apps by the middle of this month.

And there is some precedent for an early media event. Apple announced the original iPad in late January of 2010, and the final product didn’t hit the market until April 3 of that year.

The site, which usually has a strong track record with Apple rumors, also indicates that the long-rumored 12-inch Retina MacBook Air could also make an appearance at the event.

Originally unveiled back in September along with the iPhone 6, iPhone 6 Plus, and Apple Pay, the device will start at $349 for the low-end Sport model. Apple will also offer the wearable in two other editions, the Apple Watch model and very high-end Apple Watch Edition featuring an 18-karat gold case.

I’m still a little skeptical that Apple would schedule a media event so far ahead of when the actual watch will be placed on sale. It would make more sense to stick to the company’s usual schedule of holding a media event around a week and a half before the device arrives.

For other recent news, see: Steve Jobs documentary by Oscar-winning filmmaker to premiere at SXSW 2015, Long-awaited redesign of Tweetbot for Mac teased by Tapbots, and Apple is planning to deeply integrate a revamped Beats Music service into iOS, Mac OS X and the Apple TV.

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