Here’s our look back at the big reveals from last week’s iPhone 7 event — and what was missing.
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“This is 7”
Apple on Wednesday unveiled the iPhone 7 and iPhone 7 Plus. The new handsets, which begin arriving on Friday, Sept. 16, matched the long reported rumors, right down to the new color choices, jet black and black.
What did we learn? Apple clearly wants to become the technology leader in wireless audio. It’s also (finally) embracing waterproofing on mobile devices.
What happened to Mac?
There were some glaring omissions from Apple’s iPhone 7 event, including any talk about Mac or the Apple TV.
As most know, the company hasn’t released a product update for Mac in a very long time. Will we see new Macs around Sept. 20 alongside the public release of macOS Sierra? Perhaps. Still, not having a Mac-centered special event suggests these updates won’t be all that significant.
Though Apple TV did get a great update in tvOS 10, I’m left wanting more.
Where’s the new TV guide app? Why didn’t we hear more about the device’s new single sign-on feature? When will we get 4K compatibility?
What we said
AppAdvice had plenty to say about last week’s event. Take a look:
- Op-Ed: The Day in Review – Apple’s iPhone 7 Event
- Apple and a Truly Wireless Future
- The iPhone 7 Is a Fundamental Redesign
- Small Details and Observations From Apple’s iPhone 7 Event
- Apple Fumbled the iPhone 7 Launch, Again
- Is Apple Worried About iPhone 7 Sales Already?
On the App Store
There’s going to be a lot of new apps announced in the coming days as iOS 10 officially launches on Sept. 13. Until then, things have been mostly quiet on the App Store front:
Get the apps:
Christine Chan reviews new App Store titles
During the abbreviated holiday week, three new titles were added to our review library this week, including:
Get the games:
Accessory News and Reviews
You’ve ordered your new iPhone, now it’s time to find a nice case to protect your investment.
We’ve got you covered with “15 iPhone 7 and iPhone 7 Plus Cases You Can Buy Now.”
You should also consider:
What did you like about Apple’s event? What left you unimpressed? Let us know using the comments below.